Rolling Stone
Disney Store Kicks Off May the 4th Early With Exclusive ‘Star Wars’ Merch Drops Every Week
Leading up to the 45th anniversary of 'The Empire Strikes Back', the
Disney Store is bringing the hottest apparel and merch to fans across the galaxy.
May the 4th be with you…because we’re less than a month away from the annual Star Wars celebration, and the Disney Store is already releasing stylish merch collections (and teasing others that will drop on the holiday itself).
Coming to you from a galaxy far, far away, these limited-edition drops include a lineup of apparel, collectibles and more celebrating the George Lucas franchise, which is also marking the 45th anniversary of The Empire Strikes Back this year. Leading up to the May 4 launch, the Disney Store will release a galactic ton of Star Wars-themed product drops every week starting Friday, April 11 — but there’s already some interplanetary styles that are live right now.
Starting off the weekly drops is the Endor Droids Collection on April 11, which includes C-3PO and R2-D2 dresses, followed by the Star Wars Hoth Collection on April 25, celebrating 45 years since the theatrical release of (arguably) the franchise’s greatest sequel. Right now, you can find the “Dated Collection” available at the Disney Store now, featuring May the 4th shirts, pullovers, and more with fan favorite characters (like Luke Skywalker facing down Darth Vader, or our favorite droids R2-D2 and C3PO).
Just as Darth Vader was obsessed with bringing over his estranged son to the dark side, we’ve been obsessed with the cool new gear and collectibles we’re seeing for The Empire Strikes Back, too. On sale at the Disney Store starting on May 4, they’ve announced everything dropping from a mug featuring a certain ice planet battle, to a fuzzy tauntaun hat, and apparel featuring classic poster art from the sequel. For fans of Princess Leia, a limited-edition collectible figure with also drop (with a run of just 4,890) donned in Hoth gear and trusty droid R2-D2.
Before the main celebration, on Friday, April 18, the Star Wars Hoth collection will release with a variety of frosty-colored products, including a Hoth jerseys, a
Loungefly backpack with an AT-AT design, a collectible light saber, and more. Hoth is a fictional ice planet in the Star Wars universe that was the site of the Rebel Alliance’s Echo Base, and the site of one of the main battles in 1980’s The Empire Strikes Back.
Bravo
